Proteon Software

Authors

Anthony Carraturo, VP of Lead Generation & Data Services, MeritDirect Thomas Harpointner, CEO, AIS Media
Andrew Kordek, Chief Strategist and Co-Founder, Trendline Interactive Tom Scearce, Principal, Falconry Group
Jordie van Rijn, Email Marketing consultant, eMailmonday

Executive Summary

As Chief Strategist and Co-Founder at Trendline Interactive, Andrew Kordek has written dozens of strategy documents for clients who needed to build their subscriber lists—and no two strategies were alike. Because every organization has unique needs, Kordek says that there are "literally hundreds of ways to collect email addresses today." Kordek suggests that you think of acquiring subscribers "as a party. You are inviting them to experience your brand, and are asking for something precious from them." His bottom line: "Don't let your party suck...do it right." In this report, other thought leaders join the party to offer their best practices for building an effective subscriber list.

Checklist

1. Ensure that your sign-up process is streamlined.
2. Plan the sign-up experience from your potential subscriber's point of view, from start to finish.
3. Review your email analytics, then clean up your current lists.
4. Don't bother with unrelated offers, no matter how tempting.
5. Always include a call to action.
6. Plan email acquisition like a big party that your guests won't want to leave.
7. Know your audience and tailor content to their interests.

Whew things have been busy!  11 chapters have already joined the Proteon Family of chapters so far this year.  The growth pace is roughly twice what it has been in any previous year!  We want to express our sincere thanks for your continued votes of confidence and belief in the idea that PMI Chapters can band together and take care of our own needs better than anyone else.

Please welcome the newest PMI Chapters to join our family.  These sites are still in development and look for their production release soon!

• PMI Copenhagen Denmark
• PMI Central Massachusetts
• PMI Eastern Iowa
• PMI France
• PMI Maine
• PMI Mid Nebraska
• PMI Sioux Empire
• PMI Western Idaho
• PMI Willamette Valley

What our chapter partners are saying...

"Your passion for what you do is apparent and I appreciate your knowledge of the PMI space. -- PMI Willamette Valley Chapter"

Proteon is the premier provider of website & technology services to PMI Chapters.

“Day by day, the number of devices, platforms, and browsers that need to work with your site grows.  Responsive web design represents a fundamental shift in how we’ll build websites for the decade to come.” -- Jeffrey Veen

Proteon is proud to announce Responsive Web Design (RWD) capability for the PMI Chapters.  Responsive web design is a fundamental leap forward in website design and is the current cutting edge of the technology.

So, what is responsive design exactly? Actually, a better question to ask might be, what problem does responsive web design solve? Well, as you may have noticed, computers aren’t the only piece of hardware with a web browser anymore. I might get myself in trouble by saying this, but the iPhone was one of the first mobile devices to feature a really great web browser, and it really put the spotlight on upgrading the experience of the mobile web. Many other devices followed suit and, seemingly overnight, the face of the mobile web had changed.

The changing landscape of web browsers meant that users expectations also changed; people expected to be able to browse the web on their phones just as easily as they browse the web on a desktop computer. So, in response to this (if you’ll excuse the pun) the web design community started creating mobile versions of their websites. In hindsight, this wasn’t really the way forward, but at the time it seemed like a reasonable idea. Every website would have their normal ‘desktop’ version of their site, and as a bonus, a ‘mobile’ version.

Technology never stops marching forward, so not long after the phone hardware market had been revolutionized, other form factors surged in popularity. In addition to phones and personal computers, devices like touchscreen tablets and small notebook computers (netbooks, if you prefer the term) started appearing everywhere.

It’s not just small screens, either. Large, high-resolution displays are starting to become much more common than they used to be, and it would be a waste for web designers to not take advantage of this.

Responsive web design allows your website to automatically detect the display dimensions and reformat itself for the best style for that particular display.  No more managing separate code for each type of device.  When you think of it your website really doesn't need to know if you're using an iPhone or an Android.  It should just need to know how big the screen is and automatically adjust for that.

In summary, the spectrum of screen sizes and resolutions is widening every day, and creating a different version of a website that targets each individual device is not a practical way forward. This is the problem that responsive web design addresses head on.

Proteon announces Joomla 2.5 support.  Joomla! 2.5 is a the next Long Term Support (LTS) release of the world's #1 website platform Joomla!  All new websites delivered by Proteon will be based on the Joomla 2.5 platform.

Here is a summary of the changes which have been introduced by Joomla 2.5 in the areas of functionality, administrative interface, and templates design compared with Joomla 1.5 the previous long term stable release.

Following is a list ofthe Key Changes of Joomla 2.5...

As a service to the Proteon Family of PMI Chapters and to PMI in general we can spotlight events with specific chapters.  If your chapter has a message that you want to reach the Proteon newsletter list please contact us and we will be happy to work with you.

SURVEY ON SOCIAL MEDIA FOR PROJECT MANAGERS - Organised by PMI BELGIUM and PMI LUXEMBOURG CHAPTERS.

This survey will help us to better understand how PROJECT MANAGERS nowadays are making use of Social Media in their Day to Day jobs. It should take no longer then 10 minutes to complete. The survey is organised by PMI Belgium and runs through mid March. Credits are listed at the end.

Please click the short URL to take the survey: http://alturl.com/xi8cv